Journal

A Closer Look At Our Autumn Winter 25’ Collection

We’re especially proud of our Autumn Winter ’25 collection. While every seasonal release marks a milestone for us, this one represents a true evolu...

AW25 Collection: Rewind & Reclaim

Wax London proudly presents our AW25 collection: Rewind & Reclaim. With our 10th anniversary on the horizon, Rewind & Reclaim is a moment o...

Wax Denim: Character With Every Wash

Ahead of our AW25 launch, we’re introducing a curated denim capsule built for true denim enthusiasts - featuring the debut of our very first selved...

New Arrivals Edit: August '25

Ahead of our AW25 collection - which launches in just a couple of weeks, so mark it down - we’re treating you to a batch of new autumnal arrivals t...

What To Wear For Every Holiday

With summer in full swing, it’s officially time to pack your bags and follow the sun wherever it leads...

What To Buy From The Wax London Sale

Sale shopping can feel... overwhelming. Our big seasonal events only come around twice a year, but somehow even six months never seems like enough ...

#WearingWax: Summer 2025

We’ve been lucky enough to enjoy two rare blessings this summer. First, a stretch of glorious British sunshine - the kind we didn’t quite believe w...